apple-jarirJarir Marketing Company announced that they have signed a deal with Apple to supply all their products through the outlet, as well as provide after-sales service.

This is the first deal of its kind in the Middle East as Apple has never dealt directly with retail outlets headquartered in the region prior to this. 

The agreement will allow Jarir to increase the supply of Apple products and overcome the unavailability of these products which was previously experienced in the Saudi market. It will also ensure the availability of latest technology products from its official sources in slightly reduced prices, which reflects positively on the company’s performance and financial results.  

Apple chief executive officer Tim Cook had previously said that Apple is eyeing the Middle East for increased revenues in a region where it just opened its new online Apple store.